Live.Create.Play. specializes in creating professional, characteristic graphic identity packages for people, businesses, and experiences. Whether it is a logo and website, an event invitation and signage package, or exhibition look and graphics—it’s all about creating a visual story or a brand.
We help to identify and present your distinctive message in a clear, consistent, and compelling way. A true vision of your goals, expressed with thoughtful design, and produced with quality materials are key to an effective presentation that resonates.
Typically, the process involves an initial phone conversation to discuss the project(s) after which an estimate is provided. Several initial mockups are presented and revisions follow to the chosen design based on client feedback—a very collaborative process. Final deliverables range from providing high resolution PDFs to handling all print production through delivery. We are happy to work with you to find the best fit for your project and budget.
Before design begins consider the following: What is the overarching message? Who is your audience? What feelings do you want to convey? How will it be used? What are some examples of similar visuals you like/dislike? Do you have existing imagery or do you need us to supply? Will this exist virtually or will it be printed? And if printed, what is the quantity desired and budget constraints?
Why brand your materials?
Build awareness. Attract the right customers/partners. Amplify differentiation from your competitors. Make your vision accessible/understandable. Align your visuals with the mission. Build trust with your clients/customers. Establish a high level of professionalism.
Who do we serve?
Companies, organizations, museums…even individuals who need help creating and producing graphic materials that reflect their message or story.
When is the time?
Starting a new business. Clarity/consistency of mission throughout all materials. Need a graphic system in place that’s easy to work with. Outdated visuals in need of a refresh. Want to appeal to a more targeted market to be in line with competitors. New campaign or product launch. Upcoming event that needs it’s own identity. Expanding work/retail space that needs a wayfinding/signage system.
What do we create?
Logos. Websites. Exhibition graphics. Signage. Tradeshow booth graphics. Ad campaigns. Package design. Stationery. Event invitation packages. Books. Annual reports. Catalogues. Fundraising packages. Marketing kits. Newsletters. Social media/video graphics. Powerpoint presentations.
How do we do it?
Identify the need by taking inventory of what you have. Clarify the vision of where you want to go. Create the brand to reflect all information collected. Design the system to illustrate the most comprehensive story. Produce the materials that resonate with your audience.
